In January 2021, Pfizer changed its tagline to breakthroughs that change patients’ lives and committed to engaging employees across the globe as an integral part of its corporate narrative.
In April 2021 Pfizer hired dash. to develop, produce, and facilitate custom storytelling workshops with Pfizer employees across the world. The goal was for employees to gain skills and confidence to share personal stories about breakthrough moments in their lives.
In this series of short films produced for Pfizer by Culture House and dash., we dive into Pfizer's extraordinary science breakthroughs, including development of the COVID19 vaccine.
Breakthroughs make fantastic stories! In the films, we hear stories from the perspective of scientists, patients and others who helped to make these breakthroughs happen!