dash. founder and CEO Danielle Dardashti is an accomplished branded content leader and an Emmy award-winning content creator.
Danielle founded dash. in 2016, consulting with studios and in-house content teams on storytelling strategies and production efficiencies. In response to demand in the marketplace, in 2018, Danielle built a team of advisors. And in 2019, dash. expanded its offerings to include workshops and coaching.
Danielle speaks and writes about strategic storytelling and related topics like the role of data+creative in digital storytelling, and the challenge of "always-on storytelling" for today's marketers.
She has held senior level branded content roles at Meredith Corporation, Tribune Publishing, and other companies. Earlier in her career, she was an on-air TV reporter, wrote and produced several award-winning television documentaries, and co-authored two books for parents and teachers.
Danielle is cofounder of the live storytelling show STORYBOOM in White Plains, NY; She has served on the board of directors of New York Women in Communications since 2015; And in 2019 she took home the top prize for a story she told live on stage at Brand Storytelling's Elevate conference in Park City, Utah.
dash. consultants represent a wide range of perspectives in content, marketing, and media. We are a diverse team, both personally and professionally. We learn from each other, collaborate well, and truly enjoy each other's points of view. As a result, there's no shortage of great ideas, and our clients reap the benefits.
We have marketing experience in a variety of categories, including financial, tech, telecomm, travel, retail, beauty, CPG, auto, B2B, government, and non-profits.
(photo from back in the good old days before social distancing)